Venue: Lovely Professional University
Background & Rationale

‘Plan you work and work your plan.’ For any venture to be successful, this oft quoted adage is very relevant. Many ventures fail to take off because of no planning, many do not survive because of lack of it. Many are not able to devise the right plan. Business Plan backed by the right funding at the right time is the key to business success. This was the perceived outcome of Business Plan and Peer Valuation and Venture Capital Funding, a Corporate Training Program organized by Lovely Professional University for executives of Gee Kay International, Jalandhar. Mr. Rajeev Gupta, Assistant Professor, Lovely Professional University was the key facilitator.

The program focused on Business Development Plan as a document that outlines how you implement yourbusiness development strategy. The importance of growth charter, availability of funds, processes and implementation was emphasized on. The schedule carried a multi-pronged approach that included inputs, audio visuals, group discussions and deliberations, case analysis and finally presentations by the participants illustrating their findings.

The focus pointers were:

 Introduction and context setting

  • Indian Scenario of Entrepreneurship and Peer Valuation
  • Role of Venture Capital in Incorporation of Business Plan
  • Integration of Marketing, Financial and Operational aspects of Business Plan
  • Challenges and Solutions of issues faced by the Entrepreneurs in India
  • Peer Valuation as a check post

The program received active participation of staff members from Gee Kay International, Jalandhar. The participants were appreciative of the gesture shown by the University in terms of choice of Subject Matter Expert, appropriate learning environment, venue setting, infrastructure, study tours and content delivery. They were also impressed by the subject expertise of the resource person. The participants observed that the program was outcome oriented and gave them new insights on the topic. It was crafted to meet the training needs stated by the client. LPU-Academic Staff College is committed to provide tailor made Professional Development Programs for the corporate sector. These training programs also help in strengthening industry-academia relations thus opening new vistas of mutual collaboration.